
The Pakistan national cricket team represents Pakistan in men's international cricket. Founded in 1952, they were once regarded as one of the best teams in the world. In 1992 Pakistan won the Cricket World Cup with the countries former Prime Minister Imran Khan leading from the frontline as captain. We initiated the team’s first-ever Re-Brand, working closely with the Pakistan Cricket Board and legendary players, we managed to add a look and feel that can compete with European Standards. In 2009 Pakistan won the T20 World Cup. Using this celebratory year and many others like it such as the 1992 World Cup win, we created a cache of patterns that have a feature year woven seamlessly throughout its backdrop from the team’s illustrious cricketing past in a style homogeneous to the new logo to educate, inspire and continue celebrating historical benchmarks. These patterns adorn the best part of the Uniform. For the colour system, we narrowed down the vast amounts of green used by the team into a pallet of two. We also removed the use of yellow and replaced itwith an elegant warm gold gradient to bring back class to this royal sport. The gradient is set at a 52° degree angle to commemorate the teams founding in 1952.
In 2009 Pakistan won the T20 World Cup. Using this celebratory year and many others like it such as the 1992 World Cup win, we created a cache of patterns that have a feature year woven seamlessly throughout its backdrop from the teams illustrious cricketing past in a style homogeneous to the new logo to educate, inspire and continue celebrating historical benchmarks.